Review Existing Books in Target Market to Examine Marketplace

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Day 1, Step 3

Time to Completion: 20 minutes

Now, you are going to spend 20 minutes looking at the books already selling well in your chosen
market.

You are NOT going to be taking detailed notes right now. This is intuitive research so you can get
a feel for what people are interested in by looking at books that people are BUYING (selling
well).

Here’s what to look at:

•    Cover images

•    Titles & sub-titles

•    Book descriptions

•    Customer reviews

•    Tables of contents

Look at those items for as many books as you can in your target market in 20 minutes. Start
from the top on the bestselling books page for your category (see links below). Look at paid
books first and then look at free books. For example, if you make it all the way down one page
of paid books, go ahead and look at that page’s free books. Then, flip to the next page and start
looking at those (paid first, free second).

This rapid research will teach you a surprising amount and will help guide your sub-topic
selection and final content review before you publish you book.

Category Links

Cooking: http://www.amazon.com/Best-Sellers-Kindle-Store-Cooking-Food-Wine/zgbs/digital-
text/156154011

Weight Loss: http://www.amazon.com/Best-Sellers-Kindle-Store-Diets-Weight-
Loss/zgbs/digital-text/156451011

Relationships: http://www.amazon.com/Relationships-Health-Mind-Body-
Books/b?ie=UTF8&node=4729

Self-Help: http://www.amazon.com/Best-Sellers-Kindle-Store-Self-Help/zgbs/digital-
text/156563011

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